Publishers

Recent Posts
Using Google Analytics to calculate the time to index content
I was recently running a Google Analytics training course for an organisation that, among other services, published news articles.  A question that was asked during this training was how could this company calculate the length of time it takes Google (or other search engines) to index their news articles?  That was a new question for me, not something I had ever thought of within a Digital Analytics context - it felt more like an ...
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Presentation – Analytics for Publishers
20/11/2015 | Written by | Categories: Presentations
L3 Analytics has worked with multiple publishers over the past few years, learning a lot along the way. Clients include Hearst Magazines (Elle, Cosmopolitan, etc), Euromoney, News UK and SciDev. From these experiences, we have developed a fairly standard approach around analytics for publishers, that provides the information they need to understand and improve their performance. The solution is customised to exact needs but we find ...
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